Lana Brasiles Announcement

Official Statement – Update on Lana Brasiles Hair Alignment Formulas

São Paulo, October 6th, 2025

Dear customers, distributors, and partners,

Lana Brasiles, a high-performance professional vegan cosmetics brand present in over 40 countries, officially announces an important update in its Hair Alignment product line.

As part of our continuous commitment to innovation, safety, and quality, we have replaced the previous active ingredient Glyoxylic Acid with a new blend of natural acids that ensures safer, more effective, and healthier straightening results.

New Formula – Without Glyoxylic Acid

The following products now feature the new natural acid technology:

  • Forest Tanino Hair Alignment – 100 ml and 1 L
  • Tropical Coconut Hair Alignment – 100 ml and 1 L
  • Forest Protein Hair Alignment – 100 ml and 1 L
⚠️ We kindly request all distributors and partners to update their online communications and remove any mention of “Glyoxylic Acid” from product descriptions and promotional materials. This step is essential to align technical information and strengthen the brand’s positioning across regulatory agencies and consumer markets.

The New Natural Actives

Our upgraded formula now contains three natural acids that work synergistically to deliver progressive straightening, intense shine, and deep fiber repair:

  • Glycolic Acid – promotes alignment and shine through fiber penetration and reconstruction.
  • Aspartic Acid – an amino acid that strengthens, repairs, and deeply hydrates hair.
  • Citric Acid – balances hair pH, seals cuticles, and increases the durability of coloring and straightening results.

Results & Benefits

  • Natural and lasting alignment
  • Volume and frizz reduction
  • Mirror-like shine and silky touch
  • Reconstructs the hair fiber while restoring strength, density, and vitality.

  • Thermal protection and improved hair health

Safety Commitment

All Lana Brasiles products fully comply with the cosmetic regulations of the following authorities:

  • 🇪🇺 CPNP – European Union
  • 🇺🇸 FDA – United States
  • 🇧🇷 ANVISA – Brazil
  • 🇸🇦 SASO – Saudi Arabia

This reformulation reinforces our dedication to safe, vegan, and sustainable ingredients, completely eliminating any risk of formaldehyde release while prioritizing the health of professionals and consumers.

We believe this innovation represents a significant step forward in professional hair cosmetology — offering beauty with responsibility and performance with safety.

We sincerely thank all our distributors and partners for their trust and ongoing support.

Ricardo Auada de Oliveira
CEO – Lana Brasiles